Do you like fresh bread?
I had been waiting for three months for my favourite bread to arrive from France because I couldn’t find what I wanted here. I was in anticipation of that crisp, toasty aroma, thin crisp crust covering a soft light fluffy centre. Much to my dismay, when my package arrived, I opened it and found a dry shell of what I remembered I used to buy at the local patisserie in Canne. My bread was nothing like I expected, how could I possibly eat something so stale!
Of course it’s not a true story but it illustrates a thought process in purchasing roasted coffee from another country. Roasters may try to justify their packing processes but it comes down to one thing.
Bread tastes best fresh – and so does coffee.
Make sure you read the article below and follow us each week day over the next week as we release a
"tip for the day" as part of our "6 tips to maintain the freshness of your coffee".
Once all 6 tips have been published we will be running a competition to test your memory and knowledge. Simply answer our question correctly and you will be in the running to win our "CoffeeGuy Mystery Prize".
Good luck and I hope you enjoy this months enewsletter.